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JessicaKnows.com is published by Jessica Smith of Fleishman-Hillard's Sacramento office. The thoughts and ideas in this blog and postings are strictly my own and are not screened by my employer. Everything posted on this blog is my personal opinion and does not necessarily represent the views of Fleishman-Hillard or its clients.


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Friday
19Jun2009

The Way We're Wired...


Billingsley in the pilot "It's a Small Wo...
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As most of you all know, recently my family decided that I would go back to work full-time, return to the corporate world if you will.  It was a huge decision for our family to make but it was an easy decision.  Why?  Because the family roles we have set up right now are in complete negation with the way my husband and I are wired.

Let me elaborate.  I am a workaholic.  Some people loathe climbing the career ladder...I aspire to it.  I constantly want to build on my skillset, be innovative in my space, and develop professionally.  Yes, I could do this virtually by nature of my profession, but the energy that comes with being aligned with something bigger than myself,  collaborating with people *gasp* in person is a high I've been jonesing for.

My husband is a nester.  He's a hard worker at his job but passionate about it?  Not so much.  He manages almost every aspect of our household, too.  It comes naturally.

And that's the whole point.  When things come naturally, you're in the flow.  It feels right.  Why?  Because everyone is wired a different way.

Have I daydreamed about being the ultimate Martha Stewart cum June Cleaver cum Clair Huxtable mom?  Abso-freakin'-lutely.  I love spending time with my son, learning from him, teaching him, guiding him to become independent and while fostering his sense of self all the while.  That comes naturally.  But the cleaning, organizing, laundry, errands?  I can do them.  Heck, I can do them well (erm, maybe not), but it doesn't come naturally.  I am much more comfortable in the board room than I am in the laundry room or the kitchen.

OK, so enough about me and the way I'm wired.  How are you wired?

Are you embracing what comes naturally?

What about bloggers?  Are you writing for what you would like your blog to be or are you writing what your readers want?  I am willing to bet that nine times out of ten, the posts that get the most views are the ones that came most naturally.  Check your stats, see what you find (and for all intents and purposes don't count the giveaway posts).

Are you marketing a product or service to people?  Have you thought about how they're wired?  Being thoughtful about this might change how you're connecting with them.  Even better, it could change how they're connecting with you.


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Reader Comments (1)

[...] and totally rock the boho-chic look. Some mothers wear pearls. Some work hard to be green. Some love their careers.There is no wrong way to be a mother. There is no right way to be a mother. We all do it [...]

June 29, 2009 | Unregistered CommenterCassie Boorn

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